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Which Chai is Famous in India and it’s Business Model



Ashwini Amruttulya’s priority is its customers and what they prefer when it comes to chai.


It is human psychology to get drawn toward those things which have a story behind them. And when it comes to matters of heart, the chai is one of those elements that should not be left behind. For desis, chai is an emotion of love, togetherness, and comfort and that comfort can be found in many places. Many of us go out to work or stay away from family for studies or to do a job, in such situations, the two things you miss the most are “Ma k hath ka khana” and “Ma k hath ki chai”. Well, what if you get the chai that exactly makes you feel at home? Ashwini Amruttulya, not just sells chai, but it ensures that every customer should feel connected to our Ashwini family because this is what we call it a home away from home.


Our aim has always been to spread the love through our famous chai all over the country and that is why today we have over 170 franchise shops in many states. Every customer who steps into our shop will always leave with a smile and a longing to come back to this place.


Ashwini Amruttulya is much more than just earning profit

Well, it is known to the world that every business aims to earn profits and return on investment. And for us, it is not always just about profit. The team of Ashwini Amruttulya has a mission to identify the tastes of the customers, what they like, what are their preferences, and offer them exactly according to it. We are always engaged in the process of identifying the trends in the market and working on a plan as to how those trends can be inculcated in our setting.


And when it comes to spotting the trends, we have teas that suit your taste buds and your health choices. Our chai menu has the inclusion of not just regular tea but also sugar-free tea, black lemon tea, masala tea, jaggery tea, tulsi tea, chocolate tea, and much more. Along with that, Ashwini Amruttulya has something special for coffee lovers as well as you can happily get coffee, jaggery coffee, and cold coffee of your preference.


A business model to encourage upcoming entrepreneurs

For those who have always dreamed of becoming an entrepreneur, Ashwini Amruttulya is there to achieve that dream. All you need to do is apply for our franchise and we will take care of the rest. Right from assisting you with the investment to training you for the business is the responsibility that we love to take. But in return, you are going to gain confidence, appreciation, and everyday satisfaction from doing what you love. The math is simple, Ashwini Amruttulya loves to grow whilst spreading bucket full of opportunities among the newcomers and making the customers happy with our flavorful chai.




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